SITE joins SoolNua, Dana Communications to lead global marketing

Monday, January 29, 2018

Society for Incentive Travel Excellence (SITE) has joined hands with SoolNua Marketing and Dana Communications that represent two of the world’s leading communications agencies in the MICE (meetings, incentives, conferences and exhibitions) industry.

The purpose of this collaboration is to lead its marketing efforts on an international level.

Padraic Gilligan who is the Managing Partner at SoolNua would serve as Chief Marketing Officer (CMO) for both SITE and the SITE Foundation.

The award-winning specialist agency, SoolNua Marketing was owned by incentive industry veterans Patrick Delaney and Gilligan and it offers marketing, strategy and training for hotels, destinations and venues.

Previously Delaney and Gilligan were incentive industry practitioners.

They had created the Ovation Global DMC brand with offices at more than 10 destinations all across the world. Both of them also served as global presidents for SITE.

Patrick Delaney has commented about it saying that he and Padrain feel honored to work with Dana Communications to improve the brand as well as reputation of SITE on an international basis.

Dana Communications is a leading hospitality and travel lifestyle-marketing agency that boasts of several world-class brands and destinations from all across the world.

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